Mark Chan
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DCIFF

 
 

DC Independent Film Festival 2017

Creating Conversations

The focus of this brand is placed on the term 'independent' and how that changes the way these films are both made and consumed. Independent films are usually driven by a personal idea that manifests itself in the form of a moving image, and thus carries with it a specific thought or concept that the filmmaker wishes to present to the viewer. These films invoke questions and conversations that go deeper than your usual blockbuster film, and thus the main concept of the design was the idea of bringing people together in conversation.

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BRANDING